Nibbles

CiS Excellence Award win for Compass Group

Kaye Adams, Nicki Martin, Anne Lee,
Katie Howard, Mark Forret

healthyliving award holders Compass Group UK & Ireland are celebrating after achieving the 2013 Healthier Scotland Award. This was announced at the prestigious Catering in Scotland Excellence Awards on the 23 May. Compass Group achieved the award by demonstrating their ongoing and steadfast commitment to healthier eating.

This year, all three finalists of the Healthier Scotland Award category are healthyliving award holders. All should feel proud of making it to the final three. Runners up included:

  • Barlinnie Catering Unit, Scottish Prison Service, Glasgow
  • St George’s School for Girls, Edinburgh

These Awards recognise the cream of Scotland’s talent, from individuals to organisations and companies of all sizes involved in the catering, hospitality and tourist industries across the country. The Healthier Scotland category was sponsored by the healthyliving award and Healthier Scotland.

Visit www.cis-excellenceawards.com

News bites

Consumer perceptions of the healthyliving award

Findings from research, commissioned by the healthyliving award, point to an increase in consumer awareness of the award. These findings come from wider research which looked at the financial implications of working with the healthyliving award.

To enable us to make useful comparisons, customers from a cross section of award-holding businesses were asked the same questions as research undertaken in 2009. Findings include:

  • Increased awareness of the healthyliving logo: 81% of respondents indicated visual recall of the healthyliving award logo – an increase of 21% since 2009.
  • Two thirds (65%) indicated that they had consciously decided to eat out at another establishment because it was a healthyliving award holder. In 2009 this measured at 42%.

A series of statements were used to measure specific understanding of what the healthyliving award represented. The 2009 results are in brackets.

It was found that the healthyliving award stands for:

  • Wider availability of healthier food 91% (81%)
  • An establishment using healthier ingredients and cooking methods 85% (78%)
  • Easier to identify where to buy healthier food and drink 92% (73%)
  • An award for caterers who always put healthier options on their menus 88% (78%)
  • A symbol of high standards in food service 89% (41%)
  • Wider availability of healthier food and drink when eating out 95% (81%).

The research has shown that consumers now have a greater understanding of the award and that they are now making choices on where to eat based on the healthyliving award.

Thank you to all of those who assisted and participated in the research. If you are interested in the wider research findings, these can be found on the website www.healthylivingaward.co.uk

Table talk

Who is NHS Health Scotland?

NHS Health Scotland is a special Health Board with a national remit. They play an important role in improving the health of everybody living in Scotland and tackling inequalities in health.

This includes working with local NHS Boards and their stakeholders during the implementation phases of public health improvement and health inequalities programmes, and other initiatives designed to achieve health outcomes that meet public health HEAT (Health improvement, Efficiency and governance improvements, Access to services and Treatment appropriate to individuals) targets, promote equality and diversity, and address local priorities, thereby supporting the national outcomes in Single Outcome Agreements.

For more information on NHS Health Scotland visit www.healthscotland.com.

Download this issue in PDF format
Food Service Sector
Involved in the food service sector and would like to know more? Click here
Customers
Do you sometimes want to eat healthily when eating out? Click here
issue twenty-six:
Summer 2013
Change font size
The healthyliving awardNHS Health Scotland - Scotland's health improvement agencyHealthier Scotland - Scottish GovernmentHealthier Scotland - Scottish Government